Apply for Founder Support Lab | Melissa A. Vitale
Melissa A. Vitale, Creator of the Four Email PR System

For Founders Ready to Be Seen

The Headlines You Deserve Won't Write Themselves

Being the Best-Kept Industry Secret Isn't Doing You Any Favors

You already know you should be getting consistent headlines, industry recognition, sales and new business on autopilot. Remarkable doesn't spread itself. While you've been perfecting your craft, your competitors have been capturing the attention—and the sales—that should be yours. This is where that ends.

This application is the first step toward changing that.

Editorial calendars are filling up. The features are being planned—with or without you.

Your Application

Take 3 minutes to tell me about you and your brand. If it's a fit, you'll hear from me within 48 hours.

As Featured In

Founders who use the Four Email PR System have been featured in Forbes, Fortune, NYTimes, NY Post and many more

These could be your future headlines

What Happens Next?

📅 Next, book a one-on-one strategy interview with me, Melissa A. Vitale, the publicist behind The Four Email PR System.
📌 Your application may be declined up to 30 minutes before your scheduled call. If that happens, your interview will be canceled.
If accepted, you'll not only gain clarity on how PR can accelerate your growth — you'll also get a preview of how the media will see you.
🗞️ These calls double as your first press interview: I'll be assessing how your brand holds up under fire, how you captivate an audience, and whether your speech stands out the way top founders do.

Join These Founders

Founder testimonial with press coverage
Juliette testimonial with press coverage
Headshop founder featured in NY Times

As Seen In

A few of the placements this system has landed

Melissa A. Vitale featured in Queer Majority
Queer Majority
Melissa A. Vitale featured on Nightline
Nightline
Melissa A. Vitale featured in Guest of a Guest
Guest of a Guest
Melissa A. Vitale featured in Allure
Allure
Melissa A. Vitale featured in Business Insider
Business Insider
Melissa A. Vitale featured in Men's Health
Men's Health
Melissa A. Vitale featured in NY Post
NY Post
Melissa A. Vitale featured in Rolling Stone
Rolling Stone
Melissa A. Vitale featured in Harper's Bazaar
Harper's Bazaar
Melissa A. Vitale featured in High Times
High Times
Melissa A. Vitale featured on the cover of Inc Magazine
Inc Magazine

It's Not Just Founders Who Rave About the Results

What the Editors and Journalists say about my system:

Gabrielle Kassel
Gabrielle Kassel
Writer at Shape, SELF, Women's Health, Cosmopolitan, Well+Good

"Melissa should be the blueprint for publicity."

"In the near-decade since our first initial meeting and collaboration, I have come to understand just how rare it is for someone to be both professional and kind in the way that she is. Aside from being a great human, she really practices what she preaches; she has never once steered me wrong with an expert, nor sent out a pitch that is more cringe than useful."

Zachary Zane
Zachary Zane
Author of Boyslut; Columnist for NYT, Washington Post, Men's Health, Cosmopolitan, Rolling Stone

"Melissa's pitches stand out remarkably — far above the rest."

"As a freelance writer for over a decade, I've received thousands of press pitches. Melissa's pitches stand out remarkably — far above the rest — which is why I've written about her clients more than anyone else. She's always professional, timely, and makes my job so much easier."

Andrew Ward
Andrew Ward
Contributor at Rolling Stone, Business Insider, Entrepreneur, Benzinga

"By far one of, if not the best, PR person I worked with."

"Melissa Vitale is by far one of, if not the best, PR person I worked with in my seven years of cannabis media. Her mastery of the vice space — and media in general — was head and shoulders above the majority of the market."

Kayla Kibbe
Kayla Kibbe
Associate Sex & Relationships Editor, Cosmopolitan

"Melissa's genius is simple: she actually knows us."

"From a journalist's perspective, Melissa's a writer's dream. She's a master at forging relationships, the kind that get people to read her emails. Being on Melissa's list feels like a privilege."

Mary Grace Garis
Mary Grace Garis
Contributor, Well+Good, Betches, Bustle

"She brings something rare in PR: authenticity."

"I always recommend Melissa as 'the best in the biz' because she brings something rare in the PR world: authenticity. She's a diamond in this industry, and her wisdom's worth its weight in gold."

Jordyn Taylor
Jordyn Taylor
USA Today Bestselling Author, Former Editor at Men's Health

"She was the first name I gave to reporters."

"As an Editor, Melissa was the first name I gave to reporters who were looking for an expert to interview. Also, she's an all-around delightful human being!"

Sophie Saint Thomas
Sophie Saint Thomas
Playboy, GQ, Cosmo Contributor; Author of Reproductive Rites

"Melissa makes careers. She builds empires."

"Melissa Vitale finds angles that no one else can. I have firsthand seen Melissa Vitale make careers for people and brands. She creates empires for folks and is often the not-so-secret hand at work."

Iona Brannon
Iona Brannon
Freelance Contributor for National Geographic, Bon Appetit, Condé Nast Traveler, Travel + Leisure

"The fairy godmother of PR."

"Melissa is the fairy godmother of PR. Not only does she know her own industry well, but somehow she has reach in nearly every sector that I write about. Everyone needs to learn from her."

Julia Naftulin
Julia Naftulin
Editor, Business Insider

"I'm actually excited to see her name in my inbox."

"I'm actually excited to see her name in my inbox because she takes the time to understand the types of stories and sources I'm seeking and tailors her pitches accordingly."

Tim Crino
Tim Crino
Senior Editor, Inc Magazine

"Talk about a class act!"

"She truly understands that PR is a business built on relationships. She once connected me with a source that was no longer a client of hers, just because she wanted to help me out."